Effective communication involves a two-way process in which each person tries to understand the viewpoint of the other person

Effective communication involves a two-way process in
which each person tries to understand the viewpoint
of the other person. Communication is a cycle
because when two people communicate they need to
check that their ideas have been understood. Good
communication involves the process of checking
understanding, using refl ective or active listening.
Michael Argyle (1972) argued that interpersonal
communication was a skill that could be learned and
developed in much the same way as learning to drive
a car. Argyle emphasised the importance of feedback
in skilled activities. When you drive a car you have
to change your behaviour depending on what is
happening on the road. Driving involves a constant
cycle of watching what is happening, working out how
to respond, making responses and then repeating this
cycle until you reach your destination.